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A HubSpot portal of its own for a property investment manager.

Haben manages property investments for direct, adviser and institutional investors, and runs regular capital raises.

The challenge.

Haben shared a HubSpot portal with a related business.

It needed its own portal for investor relations, its adviser channel and capital raises.

What Kongo built.

New portal

A dedicated HubSpot portal with Haben’s data moved across, plus Sales and Marketing Hub.

Investor lifecycle

Current, Potential and Past Investor stages set automatically from total invested.

Enquiries

An expression-of-interest form that creates a lead for Investor Relations.

Raises and events

Capital raise segments and journeys, event RSVP journeys and an investor relations dashboard.

Website

The Haben website moved onto HubSpot CMS, with a subscription preference centre.

Renee Sangalli, Investor Relations Manager, Haben

“He provided excellent advice and solutions throughout the process and helped set us up for success.”

What changed.

Haben runs capital raises and investor events from its own portal. Investor identity data stays in the registry.

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