Your data warehouse and CRM, finally talking.
Push HubSpot data to Snowflake for analytics, or pull warehouse data back into your CRM for segmentation and automation.
Your warehouse has the answers. Your CRM can’t ask the questions.
Snowflake holds your consolidated data — product usage, financial records, support history, and operational metrics from across the business. HubSpot holds your customer relationships and commercial workflows. Without a connection between them, your CRM operates on a fraction of the data your organisation actually has about each customer.
Your data team builds models and scores in Snowflake, but they sit in dashboards instead of driving action. Your marketing team segments contacts in HubSpot, but without warehouse data they’re working with incomplete profiles. The intelligence exists — it’s just in the wrong system.
Data in a warehouse is insight. Data in your CRM is action.
Bi-directional data flow — warehouse to CRM and back.
We build a custom integration between Snowflake and HubSpot that moves data in whichever direction you need. Push CRM data to your warehouse for cross-source analytics, or pull computed fields and scores back into HubSpot for segmentation and automation.
CRM Data to Warehouse
HubSpot contact, company, deal, and engagement data flows into Snowflake so your data team can combine CRM activity with product usage, finance, and support data for unified analytics.
Warehouse Scores to CRM
Computed fields, propensity scores, health scores, and enriched data from Snowflake flow back into HubSpot — powering smarter segmentation, automated workflows, and personalised outreach at scale.
CRM data enriching your warehouse analytics.
Warehouse intelligence driving your CRM workflows.
No more CSV exports. No more stale scores.
Your data team builds the models. Your CRM acts on them.
Data-driven organisations that want their CRM to be smarter.
If your organisation runs Snowflake as its data warehouse and HubSpot as its CRM, this integration turns your warehouse from a reporting tool into an operational asset. Your data team’s work directly powers your commercial workflows. Your sales and marketing teams act on intelligence, not instinct.
Built for businesses that have invested in data infrastructure and want to close the loop between analytics and action.
Ready to connect Snowflake to your commercial engine?
Book a discovery call. We’ll map where your current systems are costing you visibility, speed, or revenue — and show you how to fix it.